02 / Investment opportunity

Every car is a decision. Every wrong decision costs money.

£5.9bn

of UK used-car stock sitting beyond its normal selling time.

DeltaTrader helps dealers unlock trapped capital and protect margins through smarter pricing, buying and sourcing decisions.

£300k pre-seedFrom the founder of Wizzle, acquired by Carwow

Basis: 327,764 listings × assumed £18,000 per car. £5.9bn is inventory value, not losses or recoverable profit.

03 / Founding team

We’ve built and sold automotive dealer technology together. Now we’re doing it again.

Sebastien Duval
Sebastien Duval
Co-founder & CEO

25 years in automotive. Founded Wizzle and led it through its acquisition by Carwow in 2021.

Simon Thomas
Simon Thomas
Co-founder & CTO

22 years in technology and engineering. Former Wizzle CTO. Leads DeltaTrader’s AI development, data intelligence and technical architecture.

~2,000
Wizzle dealers
1,500
Monthly vehicle sales
2021
Carwow acquisition

Tim & David Ford · founding Wizzle investors and DeltaTrader backers

04 / Market opportunity

A £100bn+ market. Millions of decisions. One intelligence platform.

£100bn+
UK used-car market
7.81m
2025 UK transactions
~17,900
Dealer locations mapped

UK first. European expansion to follow.

Every vehicle represents repeated opportunities to improve pricing, buying and stock decisions.

Sources: SMMT 2025 transactions; DeltaTrader dealer mapping. Overall used-car transaction value is not software subscription TAM.

05 / Why now?

The market is changing. Stocking decisions need to be smarter.

35%
Forecast fall in available 5–7-year-old used cars by 2027
17.5%
Chinese-brand share of UK new registrations, Jan–Sep 2026. Aggressive new-car offers challenge nearly-new used values.

“Margin protection will depend on disciplined procurement, tight stock-ageing control.”

Philip Nothard · Cox Automotive · Q2 2026 (excerpt)

Changing supply. New competitors. Pressure on margins.

The technology breakthroughAI now makes daily, whole-market analysis at exact vehicle-specification level commercially viable.

Sources: Auto Trader supply forecast (February 2026; versus 2024); Cox Automotive Insight Quarterly (Q2–Q3 2026).

06 / DeltaK, intelligence engine

DeltaK: the intelligence engine behind every decision.

Not another dashboard. DeltaK turns whole-market intelligence into specific, actionable recommendations for each dealer.

WHOLE MARKET~850k UK listings dailyVEHICLE IDENTITYModel · variant · specDEALER CONTEXTStock · region · peersCLEAR ACTIONSWhat · why · evidenceDeltaKAI DECISION INTELLIGENCE
~£400k invested in developmentMultiple AI modelsNearly two years of processed market history

07 / Product

Every morning: what to reprice, what to buy, and where to find it.

◔
OptimisePrice up, down, hold or trade out.
✦
Buy BetterWhich vehicles and specs to buy next.
⌕
Best BuysReal available vehicles that match you.

Values shown are illustrative.

DeltaTrader Action Centre

08 / Impact & pricing

Potentially £225k in annual value. £31,200 to subscribe.

Modelled annual economic benefit
£225,000
Annual subscription
£31,200
£26 per vehicle / month
7.2×
Illustrative gross benefit ratio
75 monthly sales × 10 days saved × £25/day = £18,750/month

Illustrative 100-car dealership. Modelled benefit is not proven customer savings or verified ROI. Paid pilots are required to establish recoverable economic value.

09 / Go-to-market

Independents drive revenue. Groups and partners unlock scale.

01 / Independent dealers

Shorter owner-led sales cycles. One-month trials from March 2027; first paying customers forecast for April 2027.

02 / Dealer groups

Paid pilots, longer procurement cycles and phased multi-rooftop rollouts.

03 / Platform partners

DMS and data integrations offer one-to-many distribution and potential future licensing opportunities.

30+
Dealer discussions
100+
Observed product interactions

Early discovery engagement, not contracted or paying customers. Partnership and licensing arrangements are not secured.

10 / Competition & strategic positioning

The industry has the tools. We connect the decisions.

DeltaK connects pricing, buying and sourcing decisions across the systems dealers already use.

MARKETPLACEAuto TraderINTELLIGENCEIndicataVALUATIONSCAP HPI · AutovistaDMSKeyloop · PinewoodSOURCINGCarwow · Motorway · BCA · ManheimDeltaKAI DECISION INTELLIGENCE

Potential integration partners, and future strategic acquirers.

Listed businesses are examples, not signed partnerships or asserted acquisition interest.

11 / Investment ask

£300k to prove adoption, revenue and customer value.

£300k
Pre-seed raise
£2.0m
Pre-money valuation
~16
Paying SMEs, Dec 2027
Apr 2027First paid SMEs
Dec 2027£206k exit ARR
2028Planned seed
EIS advance assurance

Proposed use of funds

Product & team£130k
Sales & onboarding£55k
Data / AI£45k
Operations£25k
Contingency£45k

12 / Growth ambition

Our route to £12m+ recurring revenue.

£0m£5m£10m£15m£0.21m2027£1.64m2028£4.21m2029£7.97m2030£12.60m2031£50m EXIT AMBITION~6× 2030 exit ARR, an ambition not a valuation
£300k pre-seed → validate paid adoption£1m planned 2028 seed → scale2031: £10.8m UK ARR (~4.8% share) + £1.56m Germany + £0.24m API licensing
Sebastien Duval · Co-Founder & CEO · seb@deltatrader.ai
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